How to Optimize Your Google Business Profile to Boost Your Online Presence
May 22, 2025 | 1:00 p.m. | Webinar
Leveraging Google Business Profile (formerly Google My Business) ensures your business appears on Google Search and Maps and boosts your online visibility. However, simply having a profile isn't enough. If you want to rank higher in search results and attract more customers, you need to know how to optimize your profile.
In this live webinar, our expert presenter will teach you how to create and manage your Google Business Profile. You'll learn how to improve your business descriptions and photos, establish a posting schedule, and respond thoughtfully to customer reviews. Take advantage of this opportunity to maximize your online presence and attract customers in your local community.
Here's what you'll learn:
- Understanding what a Google Business Profile is and which businesses are eligible
- Step-by-step guidance on creating and verifying your business profile through various methods
- How to build a profile for service-area businesses without displaying your physical address
- How to optimize your business information with descriptions, photos, videos, and business attributes
- How to manage your business profile with regular updates, posts, offers, and events
- Reading and responding to customer reviews and messages
Free webinar compliments from our friends at SCORE. Live attendees will receive free business resources and a link to this webinar recording.
NEPA Alliance 101
May 29, 2025 | 10:00 a.m. | Live Webinar via Zoom
Discover how NEPA helps small businesses like you!
Are you familiar with NEPA? Join us for a live discussion and learn the many ways this economic development organization assists small businesses just like you!
Walk away with an overview of NEPA Alliance, a snapshot review of the departments within the agency, and success stories that have come from small businesses thanks to NEPA Alliances's services.
If you are looking for strategies to build your small business or nonprofit, discover how NEPA services could open the door to exciting opportunities.
Free to attend, but registration is required. For more information, contact Susan Williams.
Heat Up Your Marketing Game: Summer Marketing Conference
June 5, 2025 | 8:30 a.m. | Penn State Schuylkill
We have an impressive lineup of talented community professionals who are ready to share their marketing expertise with you. Spend the day learning, sharing and growing your marketing and promotional skills. This is a complimentary session thanks to Penn State Schuylkill LionLaunch, a DCED state grant, and our amazing presenters.
Light breakfast and lunch provided. Free to attend, but registration is required. For more information, contact Susan Williams.